Something Blatantly Noticeable As A Content Creator for Decades
There is one thing that makes the difference in everyone's life - just ONE thing...
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Since the early 2000s , I have been successfully blogging and have been posting Substack notes since late April of this year.
My subscriptions have ranged from a few hundred to more than 80,000, with views easily exceeding 10 million.
My content has focused on multiple topics, including human resources, information systems, politics, faith, science, technology, relationships, and only God knows what else.
Through all this, a couple of principles have been blatantly obvious, as has observing who abides by them and who doesn’t.
The posts that ALWAYS do well involve perseverance and love, which includes the Notes we share on Substack…
an elderly couple still in love
a father assisting his paralyzed daughter with preparing for the day, as well as with her physical therapy
a child adopting a wild animal
an obese person being given encouraging words and instructions for their workout
a wild animal being rescued and provided healing treatments
a husband surprising his wife playfully with a present
someone persevering through trials and tribulations alone and winning in the end
you can well imagine many more as the list goes on…
In talking with other content creators, here on Substack and elsewhere, they say the same thing.
It is more than that they popular, it is a thirst our audiences have.
The only time such content does not do well in views are those buried by a breaking news post.
Yet we all said the same thing, such content has been growing rapidly in popularity in the last 5 years.
When there is a thirst at this level for this type of content, many content creators come to the same conclusion I have - there is so little of it in real life, people are turning to the internet to find it or happen across an account that provides such and subscribe to it.
Now here’s the kicker…
Both perseverance and love are a choice - and like any choice, when you exercise that choice often enough, it becomes a reflex, a habit, in most cases a very good habit.
Perseverance hones character based upon what you are persevering in - when that perseverance is selfish, you develop bad character; when it is good for all, you develop good character.
WAY too many in social media embrace bad character, some embrace good character - you become what you embrace.
That is not to say anyone should be a welcome mat for someone who is obviously of bad character, a shill.
You just need to learn not to engage with such characters and shut them out - sure, they will claim victory, but anyone taking pride in such a shallow victory is thirsty as well; it is up to them to do something about it, not you.
The choice is always yours - not your circumstances, not you being victimized, not you waiving the victim card.
Blaming any of these is akin to trying to sharpen a knife on a sponge - honing your choice needs a hard surface, hence it is never easy rising above them all…
At first…
You just need to persevere on the good and focus on that perseverance…
"There is nothing noble in being superior to your fellow man.
True nobility is being superior to your former self."
~ Ernest Hemingway
A note on the image included with this post - the American Bald Eagle mates for life, believes in community, will fight to their death protecting their own, and is the most perseverant bird known in the North American continent. Thank God this was chosen as our national bird and not the turkey, as one Founding Father recommended.